Edmonton SEO Agency! Edited
Search Engine Optimization Services!
SEO is KEY!
Improve your site's visibility with proven SEO strategies! Test Edit
Edmoton SEO Services!
Right SEO techniques for your small business success!
Hey Edmonton! Ready to show off your business online? Having an awesome website is only the first step, but what’s the use if no one can find it? That’s where the magic of SEO (search engine optimization) comes in! Welcome to our SEO agency, where we use transparent and effective techniques (aka whitehat SEO) to boost your small business to the top of Google’s search results!
Picture our amazing SEO methods as a friendly magnet, effortlessly bringing more customers to your business. With rock-solid SEO strategies in place, you can count on a steady stream of new customers, adding lasting value to your business. Get ready to stand out online and see your business succeed like never before! Let’s team up and work togther to take your business to new heights of success!
SEO WORKS!
More Clicks. More Calls. More Conversions. For Your Local Edmonton Business!
Gomel Digital is your go-to for boosting your Edmonton-based business with top-notch internet marketing! Our mission? Delivering impactful SEO services that truly make a difference. The team at Gomel Digital is made up of certified digital marketing pros– not only are they seasoned pros, but they’re also downright passionate about what they do.
Helping small businesses like yours reach their online goals gives us immense joy. We get it – standing out in the vast world of the internet is no easy task. That’s why we take pride in being the Edmonton SEO company that consistently delivers real, measurable results.
Innovative Approach To SEO
Your local Edmonton SEO expert! We don’t go with the flow; we lead the way. Our innovative approach to SEO involves distinctive strategies that make you stand out from the crowd.
Unique & Tailored SEO Services
Your business is unique, so why settle for a generic SEO strategy? We add a touch of personality into our approach, creating a tailored plan that’s as one-of-a-kind as you are.
Partner With A Results Oreinted Edmonton SEO Company!
When you choose to partner with our Edmonton SEO company, you’re not just getting a service provider – you’re gaining a dedicated ally in your online journey. We believe in building strong partnerships with our clients, working hand in hand to achieve their digital goals.
Our goal is not just short-term gains but long-term success. We focus on executing sustainable highly performing SEO strategies that deliver lasting results, ensuring your business continues to thrive online.
Get ready for an exciting online journey with Gomel Digital. You can expect unwavering support, expert guidance, and a true commitment to your success.
- Boost Your Credibility
- Build Brand Awareness
- Stay Competitive
- Increase Revenue
Edmonton Internet Marketing - SEO Service Expert Delivering Amazing Results!
Edmonton SEO Agency - Driving Small Business Growth!
Why Chose Gomel Digital Marketing as Your SEO Agency?
Focus on what you do best while we grow your business online with efficient SEOs strategies!
Local SEO Focus
Edmonton isn't just a city; it's a vibrant community that we're proud to be a part of. We understand the importance of connecting with the locals, and that's why we seamlessly incorporate local elements into our strategies. For example, imagine someone in Edmonton searching for "artisanal coffee" - our approach ensures that your coffee shop appears right at the top.
Being a part of the Edmonton community means we truly understand the impact of being discovered in local searches. We are here to make sure your business stands out and becomes the go-to destination.
That's exactly the kind of impact our local SEO focus delivers. It's not just about increasing visibility; it's about forging a meaningful connection with the community that goes beyond a simple online search.
Application of SEO Best Practices
At our SEO agency, we go above and beyond to provide unparalleled SEO services. Our detailed analysis of best practices covers various areas, including:
Backlink Strategies: Explore our proven backlink strategies that prioritize quality over quantity. Each strategically acquired backlink contributes to your website's overall authority and trustworthiness.
Page Load Speed Optimization: We're all about speed! Our optimization techniques, includes image compression and browser caching, ensuring that your website loads at lightning speed.
Mobile Responsiveness: Embrace the future of search with a website that seamlessly adapts to different devices. Our commitment to mobile responsiveness ensures that your content looks and functions flawlessly across smartphones, tablets, and more.
Expertise & Certifications
At GoMel Digital, transparency and expertise are at the heart of everything we do. That's why we have certified digital marketing professionals who have completed the Digital Marketing Institute training. We also hold important certifications like the Googles Search Certification and HubSpot Content Marketing Certification. These certifications demonstrate our dedication to staying up-to-date with industry trends and implementing the most effective strategies. When you choose to work with us, you can have full confidence that you're partnering with a team of knowledgeable experts who have the skills and credentials to deliver outstanding results. With our certified professionals by your side, you can trust that we're equipped with the latest insights and techniques to take your digital marketing efforts to new heights.
We Are The Best Edmonton Search Engine Optimization Company.
This is how?
We begin with Data
At Gomel Digital, we understand that achieving the SEO results you desire requires some serious strategy. Search engines like Google don't randomly decide which websites show up in search results. To improve your Edmonton SEO ranking and drive more traffic to your website, we start by gathering all the necessary information. Our approach is all about using data to make smart choices and deliver top-notch SEO services. This ensures that our strategies are implemented correctly to produce the desired search engine ranking results.
Customized SEO offering
We totally get it! Every business is unique, which is why we create personalized SEO strategies just for you. To start, we take the time to learn about your target audience, competitors, and industry. Our specialty lies in creating customized SEO solutions , particularly designed for small businesses in the Edmonton area. If you're looking for top-notch SEO agencies, you've come to the right place.
Predictable results
Boosting your business's SEO is a journey that requires both time and effort. The results may not happen overnight, but when done right, it can work wonders for your business. Our tailored Edmonton SEO marketing strategy is all about delivering measurable and predictable outcomes. We will help you generate awesome leads and attract more customers to your business. As a trusted SEO company, we have got a solid track record of achieving great results for our Edmonton SEO clients.
Outstanding Service
Here at Gomel Digital Marketing, our customers are our top priority! We're all about going the extra mile to provide excellent customer service and tailor our services to meet your specific needs.Our main objective is to increase your business's online visibility and support its growth through our outstanding SEO services. Looking for an SEO firm that delivers results? Well, look no further! Gomel Digital Marketing is here to help you achieve your SEO goals!
OUR SEO SERVICES
Keyword research
Let's talk about keywords, those special words or phrases that users type into search engines like Google to find what they're looking for. So, for Gomel Digital Marketing, some examples of keywords would be things like Edmonton SEO, Edmonton SEO companies, SEO Edmonton, Edmonton SEO services, or SEOs Edmonton. As a business, you definitely want your website to show up on search engine rankings when people are looking for the products or services you offer.
But here's the thing, with so many businesses targeting the same keywords for SEO, it can get pretty competitive. That's where a smart keyword research strategy comes into play. As your trusted Edmonton SEO services expert, Gomel Digital Marketing can help you plan and prioritize the right keywords that will supercharge your SEO performance and drive more traffic to your site.
On- page (SEO) optimization
Besides having the right keywords in place, the content on your website needs to be spot-on and provide a fantastic user experience for it to rank on search engines. It's not just about including the specific keywords that users are searching for; your content should also satisfy their needs and wants. When it comes to Search Engine Optimization, there are some tried-and-true practices that you need to implement to make your web pages relevant to search engines and boost your SEO game. Fortunately , we're well-versed in the advanced methods Google uses to determine page relevance for SEO. We'll help optimize your web pages so they can climb to the top of search results. Gomel Digital Marketing is one of the best SEO companies, we're here to lend a hand and ensure your web pages are ready for amazing SEO results. Let's make it happen!
Technical (SEO) optimization
Ensuring your web pages rank higher by meeting content requirements through keywords and on-page SEO optimization is crucial. But there's more to it! Your website also needs to fulfill certain technical aspects for your pages to appear on search engine rankings.
Improving these technical aspects, also known as technical SEO optimization, will make your website easily readable and understandable by search engines. It's like giving your website a boost, making sure it runs at a top-notch speed. That's where our Edmonton search engine optimization service professionals come in! We're here to help you optimize your website and take care of all the technical nitty-gritty. Consider partnering with one of Edmonton's best SEO firms to enhance your website's performance and boost its visibility in search engine rankings.
Off- page (SEO) optimization
When it comes to Search Engine Optimization, off-page optimization is a significant factor, and backlink building plays a crucial role. Off-page SEO optimization involves obtaining links from other websites that point to yours. These links act as endorsements, enhancing your website's credibility.
The key is to acquire high-quality links from reputable websites. The more of them you have, the more credible your website becomes in the eyes of search engines. This has a profound impact on improving your SEO performance.
Ready to take your SEO to the next level with some outstanding link building? Connect with Gomel Digital Marketing today and let's get started on boosting your website's credibility!
So What's Covered In Our SEO Services?
At Gomel Digital, we provide a complete range of SEO services designed to boost your business’s online profile and deliver real, tangible results. Think of our SEO services as your ultimate toolkit for online success! From increasing your website’s visibility with smart keyword research to fine-tuning on-page and off-page optimization, and ensuring top-notch technical performance, we’ve got you covered. Here’s a peek at what our comprehensive SEO services include.
Keyword Research
- Identification of Target Keywords
- Competitor Analysis
- Long-Tail Keyword Exploration
- Keyword Mapping
On-Page Optimization
- Title Tag Optimization
- Meta Description Optimization
- Heading Tag Optimization
- Content Optimization
- Internal Linking
Off-Page Optimization
- Link Building
- Local Citations & Directories
- Social Media Engagement
- Google My Business Optimization
On-Page Optimization
- Website Speed Optimization
- Mobile-Friendliness
- Site Structure and Navigation
- Image Compression & Optimization
EDMONTON SEO PACKAGES
Startup SEO Package
Say hello to our Startup SEO Package! If you’re just starting out in your business journey and want an SEO firm that covers all the bases, we’ve got you covered. Our package is designed to help you make a strong online presence right from the beginning. With our startup SEO strategy, we focus on building a solid foundation for your business, improving your website, finding the perfect keywords, and using effective SEO techniques to attract more customers. Why not team up with one of the top-notch SEO companies in Edmonton to kickstart your journey?
Small Business SEO Solutions
Hey there, small business owners in Edmonton! Want to level up your local visibility? Look no further than our Small Business SEO Solution Package. We’ve got the perfect plan tailored just for you. Get ready to optimize your online presence, stand out in local searches, and leave your competition in the dust. As an Edmonton-based SEO agency, we’re all about helping small businesses shine. Let’s make your business the talk of town!
Get ready to give your online store a major boost with our incredible Ecommerce SEO solutions! Our tailor-made plans are designed to make sure your products take center stage in online searches, driving more customers to shop from your store. We’ll optimize your product web pages, enhance user experience, and attract a wave of new customers to drive sales.
Industry Specific SEO
Attention all industries in need of an online boost! We understand that each industry has its own unique SEO needs. That’s where our specialized SEO services come into play! We’ll create a customized plan just for you, combining our SEO expertise with industry-specific knowledge. Say goodbye to your competitors as we help you outrank them and connect with your target audience. Trust us, we are the best Edmonton SEO service provider.
Gomel Digital Marketing
Edmonton SEO Prices
Curious about our SEO pricing? You’re in the right place! In this section, we’ll break down the ranges for different SEO services. From local SEO to website audits, ecommerce strategies, and custom solutions, we’ll give you an overview of what you can expect.
Local SEO Price Points
Local SEO isn’t just about optimizing for Edmonton—it’s about making your mark in the local scene! Prices for Local SEO services vary depending on your business’s needs and the competitive landscape. You can expect packages to typically start at $1000 per month.
Website SEO Audit Prices
Ready to uncover the hidden gems and untapped potential of your website? Our Website SEO Audit services offer a comprehensive analysis to get your site in top shape. Prices for these audits typically range from approximately $300 to $1000 or more, depending on the size and complexity of your website.
Ecommerce SEO Prices
For online retailers looking to turn up the volume on visibility and sales, Ecommerce SEO services might just be the ticket. Prices for Ecommerce SEO can vary depending on factors like the size of your product catalog and the level of competition in your industry, but they typically start around $1000 per month.
Custom SEO Prices
Seeking a tailor-made SEO solution for your unique business? Our Custom SEO services are here to save the day! Prices for custom packages are flexible, typically ranging from approximately $1000 to $5000 or more per month.
For deeper insights into Edmonton SEO pricing, visit our blog page Understanding SEO Costs in Edmonton. There, you’ll find in-depth articles covering various aspects of SEO pricing tailored specifically for businesses in Edmonton. We’re dedicated to helping you navigate the complexities of SEO and discover the perfect solution for your needs.
Our Strategic Edmonton SEO approach
SEO is the greatest strategy to dominate online. Take your business to new heights with a result oriented Edmonton SEO service agency.
Initial Consultation and Assessment
We begin our SEO journey with an exciting first step - a friendly chat and assessment with our clients. During this phase, we dig deep into your business objectives, target market, and competition. We love hearing your goals, challenges, and expectations - it's like our secret recipe for success! By establishing clear communication and aligning our goals, we lay the groundwork for an awesome partnership that will take your business to new heights. Let's get this SEO party started!
Identifying Client Objectives and Target Audience
Once we've got a good grasp of your business goals, we become your trusted ally in identifying your dream audience. Armed with demographic data, market trends, and some good old-fashioned detective work, we narrow down the segments most likely to fall head over heels for your products or services. By getting to know your target audience inside-out, we can tailor our SEO strategies to hit all the right notes, attracting a flood of relevant traffic to your website.
Setting Measurable Goals and Key Performance Indicators (KPIs)
With a clear understanding of your business objectives and target audience, we roll up our sleeves and set measurable goals and key performance indicators (KPIs) to track the success of our SEO efforts. Whether it's boosting website traffic, climbing search engine rankings, or driving conversions, we establish clear benchmarks to measure progress and evaluate performance. By setting realistic and achievable goals, we ensure that our SEO strategies align with your business objectives and deliver concrete results you can see and celebrate.
Results, Analytics, and Continuous Improvement
When it comes to getting results, analyzing data, and always getting better, we mean business. We use fancy analytics tools to keep track of all the good stuff: like website traffic, keyword rankings, and conversion rates. By crunching these numbers, we find valuable insights and discover areas where we can make our SEO strategies even better. Our team is always on top of the latest trends, algorithm changes, and industry secrets to stay ahead of the game. Through continuous analysis, making adjustments, and fine-tuning, we're here to supercharge your SEO efforts and make your business soar to new heights.
Top Edmonton SEO Firm
SEO Success Stories: How We've Worked Magic for Our Clients!
We’re thrilled with the results our SEO offering has delivered for our clients. Here are some of the ways we’ve helped them:
Achieving Top Google Rankings:
With our top-notch SEO strategies, we’ve sent our clients’ websites soaring to the top of Google search results. It’s like giving their online presence a jetpack boost, attracting loads of organic traffic and making their competitors green with envy. Brace yourself for some serious online domination!
Driving Increased Web Traffic:
Our SEO techniques are like traffic magnets, pulling in a surge of web visitors to our clients’ sites. We’ve mastered the art of targeting relevant keywords and websites, attracting a flock of qualified visitors who are ready to engage and convert. Brace yourself for higher conversion rates and business growth – we know how to make your website shine like a disco ball on a Saturday night!
Boosting Brand Credibility:
With our SEO expertise, we’ve taken our clients’ brand credibility to new heights. By climbing search engine rankings and increasing online visibility, we’ve positioned them as industry leaders and trusted authorities. They’re like the rockstars of their markets, earning the trust and admiration of customers near and far. Get ready to stand out from the crowd and become the go-to expert in your field with our SEO magic!
SEO that gets Results!
Increase sales by working with a top Edmonton SEO Services Provider. We’ve got the SEO know-how to make big things happen for your business. Let’s team up and make some online magic together.
Gomel Digital - SEO Company in Edmonton
Benefits of SEO For Edmonton Businesses!
SEO is one of the most important digital marketing channels to build a strong online presence and grow your business. Here are a number benefits you could gain for implementing SEO!
Increased Online Visibility
By working some SEO magic, businesses can boost their visibility in search engine rankings. Picture this: a potential customer in Edmonton searches for ” “best local restaurants” on Google. And voila! Thanks to our effective SEO strategies, your restaurant could take center stage at the top of the search results, grabbing the attention of local foodies and tempting them to experience your culinary delights. Ready to boost your online visibility? Look no further than one of Edmonton’s top SEO companies.
Targeted Traffic Generation
One of the primary advantages of SEO is its ability to attract targeted traffic to a website. Let’s say you run a boutique clothing store in Edmonton’s trendy Whyte Avenue district. By optimizing your website for keywords like “boutique clothing Edmonton,” you can attract fashion-conscious shoppers who are actively seeking stylish outfits in your area. This targeted traffic is more likely to convert into loyal customers who keep coming back for the latest trends.
Enhanced Brand Credibility and Trust
Appearing prominently in search results builds trust and credibility with consumers. Imagine you’re a local contractor specializing in home renovations. When homeowners in Edmonton search for “reliable renovation contractors,” they come across your website at the top of the search results. Your informative blog posts, client testimonials, and before-and-after project galleries showcase your expertise and instill confidence in potential clients, making them more inclined to choose your services over competitors.
Cost-Effectiveness and Long-Term Sustainability
Let’s talk numbers. While traditional advertising methods like print ads or billboards may yield temporary results, the costs can quickly add up over time. In contrast, investing in SEO offers long-term sustainability, with the potential to drive consistent, organic traffic to your website month after month, year after year. It’s like planting seeds that continue to bear fruit long after the initial planting..
Competitive Advantage
In a dynamic business city like Edmonton, staying ahead of the competition is paramount. Effective SEO strategies can give your business a competitive edge by boosting your search engine rankings and capturing the attention of your target audience before your competitors do. For example, if you’re a local coffee shop vying for customers in Edmonton’s vibrant café scene, ranking at the top of search results for terms like “best coffee in Edmonton” can make all the difference in attracting patrons.
Optimizes Your Website
In today’s competitive market, a seamless website experience is important for attracting and retaining customers. Picture this: A potential customer visits your site but finds it slow and difficult to navigate. Frustrated, they leave and turn to a competitor. However, with a fast-loading, user-friendly website, visitors are more likely to explore your offerings and make a purchase. Investing in website optimization not only improves user satisfaction but also boosts conversions and strengthens your brand reputation. Google page experience page can help in ensuring your webiste is highly optimized for users.
SEO company in Edmonton
Edmonton SEO techniques we use for higher site ranking!
We optimize your website with the right SEO strategies based on Google SEO guidelines to deliver the results your business needs. We are Edmonton SEO agency that goes above and beyond for it’s clients!
Conducting SEO audits is essential for an effective SEO strategy. It offers a thorough evaluation of your website’s search engine performance. Through these audits, we pinpoint and address issues that affect your SEO efforts. The insights gained from the audit guide our efforts to enhance your site’s performance. If you’re seeking SEO agencies providing audit services, our team of Edmonton SEO experts is here to assist you.
Competitive Analysis
Finding SEO opportunities is a powerful strategy for getting great results. Competitor analysis in SEO means looking at what your competitors are doing – like what keywords they use, what techniques work for them, and what doesn’t. By conducting such analysis, we can improve your SEO ranking for Edmonton-specific searches by taking advantage of what your competitors aren’t doing well.
Creating an SEO plan helps us figure out the important steps to make your website show up better in search engine rankings and get more visitors. We’ll work together to set goals that are really important for getting good results from SEO and to make sure we stay on track. Our SEO Edmonton experts will make sure your brand’s SEO goals are reached.
Making your website content better is a big part of SEO. This means creating content that your target audience likes and that search engines understand. Content optimization is about updating and improving your website content to improve SEO and get more people to do what you want on your site. If you’re looking for the best firms to help with content SEO, you’re in the right place.
Doing keyword research will assist us in discovering the most suitable keywords for your brand. These keywords will enable us to focus on those that resonate with the specific needs and interests of your target audience. A successful keyword research strategy involves finding the right balance between keyword relevance, search volume, and competition. Implementing the correct keyword strategy will enhance your website’s optimization for improved SEO outcomes.
Google My Business Optimization
To improve your visibility in Edmonton, it’s important to optimize your Google My Business (GMB) profile. Our team will enhance your GMB profile by providing accurate and detailed information, selecting the right categories, and showcasing attractive images. This way, your business will stand out in the local pack and catch the attention of Edmonton customers searching for products or services like yours. Let us help you make a strong local presence with Google My Business
In its simplest form, an external link occurs when one website links to another website. These links are also known as outbound links or backlinks in SEO. They are crucial because they add credibility and trustworthiness to your website. This is one of the factors that contribute to your search engine rankings on Google. Tools like Moz SERrush and AHrefs are useful for checking backlinks and domain authority.
Local Citation Building
Building local citations is an important part of Edmonton SEO. Our team will create and optimize citations in appropriate local directories, industry-specific directories, and Edmonton-based websites. By ensuring that your business information is consistent and accurate across these platforms, you will establish credibility and increase your rankings in local search results. Let us help you enhance your local authority through the power of citations.
A responsive website makes sure your site looks good and works well on any device, whether it’s a phone, tablet, or computer. This responsive web design is important in SEO, because Google gives preferences to websites that are mobile friendly. Googles new mobile friendly testing tool allows us to test your website’s mobile-friendliness and identifies areas for improvement to ensure a positive mobile user experience.
Google Crawlability & Indexability
Crawling helps search engines read and check a website’s content before listing it. So, it’s important to make sure your web pages are easy for search engines to read. If a website can’t be read or listed, it won’t show up in search results. This means search engines won’t understand what’s on the website, so its pages won’t appear in search results. Using tools like Google Search Console can help determine the crawlability of your website.
We help businesses dominate online by providing the most efficient SEO strategies that takes your website to the top of Google ranking and drives traffic to your site.
Local SEO Services For Edmonton Businesses!
Understanding Local Search in Edmonton!
In Edmonton, local search plays a significant role in how customers discover and engage with businesses. Did you know that over 80% of consumers use search engines to find local businesses? Whether they’re searching for a nearby restaurant, a local service provider, or a retail store, customers rely on search engines like Google to deliver relevant results based on their location.To improve how visible your business is on search engines in Edmonton, you can work with Gomel Digital Marketing, who are experts in local SEO services.
Meaning of local SEO?
Growing your online visibility within your targeted location.
Local SEO refers to the strategy of optimizing your website to improve its visibility in local searches. It is particularly beneficial for businesses that serve a specific geographic area or have a physical location. Here are some of the most important ranking factors for local SEO.
Importance of local SEO for your Edmonton Business!
Better online visibility
Local SEO activities increase your online visibility and make your business easily discoverable by new customers searching for the kind of products or services you offer.
Greater In store traffic
If your business has a physical location, local SEO services will help increase foot traffic to your store. Connect with one of our Edmonton local SEO expert to improve local traffic to your store.
More targeted traffic:
Optimizing your site using local SEO tactics will help drive more targeted traffic to your site. The traffic delivered will be from local searches and this will have a positive impact on your leads and sales.
More calls:
Having a Google my business profile is an important tactic when trying to optimize for local SEO. A well optimize Google my business profile will lead to more calls.
SEO Services Edmonton
Search Engine Optimization (SEO) vs Search Engine Marketing (SEM)
Search Engine Optimization
Search engine optimization (SEO) and search engine marketing (SEM) both offer organizations ways to increase sales and revenue. However, both have commonalities and differences. The main goal of SEO is to expand your company’s visibility through search for organic traffic results. Organic traffic means unpaid traffic.
Similarly search engine marketing (SEM) is another method to market your business through search. However, search engine marketing refers to strategies employed to get traffic through various paid and organic methods. The major difference between both SEO and SEM is that SEO is a type of SEM in addition to other SEM methods.
Some SEO terms explained!
Organic traffic refers to the number of visitors who arrive at your website from unpaid search engine results. It is different from Google paid ads because the traffic is free. This means people arrive to your website by clicking on non- paid results search.
This is a program that helps users find the information they are looking for using keywords or phrases. Examples of search engines include Google, Bing, Yahoo and YouTube. Google has the biggest market share when it comes to search engines.
In SEO search visibility is the measure of how many people see your website through search. The higher the search visibility percentage, the more the organic traffic to your site.
Organic search results are those pages that search engines return when a user submits a search query. These results are organic because they are unpaid as opposed to Google paid ads that show up on search results listings as sponsored.
Search queries are words or phrases that a user types on search engines with the intention of getting an answer to a question or inquiry. Search queries can contain a word, few words or phrases.
SEO raking refers to the position of a website on search engine results pages. There are several ranking factors Google takes into consideration that influences whether a website will appear higher on the search engine results (SERP) page.
Edmonton internet marketing company!
SEO Edmonton!
Quality SEO Services!
We are an expert SEO Edmonton company, executing highly successful campaigns for our clients. If you are a business looking for quality SEO services to grow your a strong online presence, we offer a combination of fixed packages and customizable SEO pricing depending on your needs!
Frequently Asked Questions
Here are some questions that will help you understand SEO (Search Engine Optimization) much better.
Search Engine Optimization - SEO FAQ
SEO which stands for Search Engine Optimization is the process of improving your website or content to rank higher on search engines like Google, Bing and Yahoo.
By doing this, more customers can find you when they look for the things your business sells or offers.
For example, let’s think about Gomel Digital Marketing. They offer SEO services in and around Edmonton. Good SEO means that when someone searches for “Edmonton SEO” or “SEO Edmonton” on Google, Gomel Digital Marketing will be nearer the top of the search results. Even if they type in variations like “Edmonton SEO company,” “SEOs Edmonton,” or “Edmonton SEO agency,” Gomel Digital Marketing’s SEO page will still be easy to find. Here are some basic SEO tips to help you get started.
SEO works through Search Engines. When people type a query to get answers to their question on the internet, there are computer programs called search engine algorithms that crawl web pages to look for those that will provide the searcher with the exact result of their query.
Search engines use 3 major steps to complete this process:
Crawling: This is the beginning phase where search engines send crawlers to discover the most important pages on the web by following links.
Indexing: This is the second stage. At this stage, the search engine will decide if the content or information is valuable to be stored. If the search engine finds the information worthy, it will store it and add to it’s index for later retrieval.
Ranking: Once search engines are done crawling and indexing the web pages. The last phase will be ranking of the pages which is also the most important phase. Google uses many ranking factors to determine the order in which the pages should appear on search results.
One of the most important benefits of SEO for your small business is that it helps customers find you. When customers are searching for the type of products or services that your business offers, the first place they will go is on your website and so it’s important that your website show up on Google when they type in the kind of product or service you offer.
If we take Gomel Digital Marketing as an example, that will mean that when a customer types in for example Edmonton SEO, Edmonton SEO services, SEO Edmonton, Edmonton SEO agency, Alberta SEO, SEOs Edmonton or SEO company in Edmonton Gomel Digital Marketing should be able to show up on the Google results page.
In addition to helping customers find you, SEO also gives your website authority. This means that customers will not only find you trustworthy, but they will find the content you offer relevant and worthy.
Local SEO is one of the most important SEO strategies for your small business. It is a search engine optimization technique that helps your business to be more visible on local results.
Local SEO is even more important if your business is serving just a specific geographic area like Edmonton or if your business has a physical location. If your business is not optimized for local SEO, you could miss out on potential customers around your area. Work with Gomel Digital Marketing your local Edmonton SEO expert to grow your business with first class search engine optimization services.
On-page SEO
On-page SEO is the practice of optimizing web page content for your users and search engines. The process commonly includes optimizing page content, title tags, internal links and URLs. With On-page search engine optimization, you can provide valuable content on your site to educate your users.
Off-page SEO
Off-page SEO on the other hand involves all external activities outside of your website to improve your site ranking on search engines. These activities may range from backlink building and increasing social media engagement and shares. Off-page search engine optimization activities help users and search engines to know that your site is trust worthy and reputable.
Technical SEO
Technical SEO is improving the technical aspects of your website to help search engine spiders be able to crawl and index your site more effectively. This involves monitoring your site performance through website speed, mobile friendliness, site errors and more. A tool like Google PageSpeed Insights analyzes the performance of your web pages and provides suggestions for improving page speed, which is a crucial factor for SEO and user experience.
Local SEO
Local SEO is a search engine optimization practice that helps your business to be more visible in local search results. In this way your business can be found by nearby online searchers. For example if your business needed SEO services and you searched Edmonton SEO companies in Google or SEOs Edmonton, most SEO companies in Edmonton that practice local SEO will show up.
With SEO, pages are optimize on your site to drive traffic organically or free. On the other hand, PPC also known as pay per click are ads you pay for. These paid ads generally appear at the top of search results pages above the organic listings. One of the major difference therefore is that SEO is free while PPC is paid.
Depending on your budget it is important to balance between SEO and PPC ads. SEO usually takes time to see results, so PPC ads are a good strategy to get instant traffic to your site. A tool like Google Analytics can help provide insights in comparing your paid ads results to your organic results. If you are in Edmonton and are interested in running PPC ads or starting SEOs for your small business, please connect with us today.